2024-11-30 Tsinghua ( Qingdao ) Academy Of Arts And Science Innovation Research Colour Institute officially launched

On November 30, 2024, the OUTSTANDING ACHIEVEMENTS EXHIBITION BY THE FUTURE HUMAN HABITAT CULTURE AND INDUSTRY was grandly opened in Qingdao. The theme of this event is "Planning for a Century of Future Human Settlements", which brings together outstanding enterprises, universities, research institutions, experts and scholars from home and abroad to explore innovative development in the field of human settlement environment, promote industrial linkage and resource integration.

 

 

▲ Wang Jiansong, Executive Vice President of Tsinghua Qingdao Institute of Art and Science Innovation

 

During the signing process, theTSINGHUA ( QINGDAO ) ACADEMY OF ARTS AND SCIENCE INNOVATION RESEARCH COLOUR INSTITUTE (referred to as the "TASACI") officially signed and unveiled a contract with Tsinghua Qingdao Academy of Arts and Sciences Innovation.

 

The laboratory will rely on the research accumulation of its members in the fields of color art, design, science, technology, and psychology for more than ten years, and further promote the industrial transformation and practical application of color research results. Partners of Tsinghua Academy of Arts and Sciences, including Shanghai Coloro, Datacolor, RAL, Covertro, Portrait Displays, BenQ Intelligent Technology, DunnEdwards, and NIO Optoelectronics, attended the event to witness the expansion of the color industry.

 

 

TASACI will become a pioneer in the field of color application and industrial transformation in China with its unique interdisciplinary perspective and technology integration concept. Through the combination of industry, academia, and research, it will promote the standardization, technological development, and application innovation of color in the industry, and create a high-end collaboration platform for the human settlement environment industry. At the same time, the Color Laboratory of Tsinghua Academy of Arts and Sciences will also organize designer exchange activities, achievement exhibitions, and other activities to build a broad stage for innovation and cooperation in related fields.

 

 

It is worth noting that TASACI in collaboration with Printing Industry Society (Qingdao) Digital Technology Co., Ltd., is committed to the development of color models and has become a standard provider of color digital management in China's printing industry, truly providing solutions for the overall professional improvement of China's printing industry.

 

▲ Zhang Dong, Chairman of Yinggong Society (Qingdao) Digital Technology Co., Ltd

 

At the event, the International Smart Habitat Alliance led by TASACI was officially signed and established. As an important platform for promoting the transformation of design and research results, the International Smart Habitat Alliance will integrate global resources, promote deep cooperation with enterprises, assist in the development of the smart living industry, and contribute to building a more livable future.

 

 

At the Smart Habitat Forum, brand experts from Digital Technology of China International Press (Qingdao), planning director of Mona Lisa Ceramic Tiles, brand experts from Hisense Group's China marketing headquarters, president of Sunrain Group, and color director of DunnEdwards China provided new ideas for the construction of future living environments and the application of color design from multiple directions, including technological innovation, brand strategy, and green development. They also clarified their respective views on the application of color art and science in the industry.

 

 

 

In the future, TASACI and the International Smart Habitat Alliance will deepen the combination of color research and practice, focus on color design, application technology development, and color economy in the living environment to enhance the brand, and deeply cultivate the artistic, design, humanized, and brand oriented development of the living industry, providing professional support for the upgrading of the living industry.